On 6th June, Booking.com announced a strategic partnership with Spring Airlines, the largest privately-owned airline in China. The two travel leaders will integrate their entire platform resources to offer expanded travel experiences to Booking.com and Spring Airlines customers in China.
As the first co-branded painted airplane for both Booking.com and Spring Airlines, this airplane is the highlight of a strategic partnership forged to create amazing and seamless travel experiences for Chinese travelers. To connect Chinese travelers with diverse travel experiences across the world, the distinctive Booking.com-branded airplane will make trips on all Spring Airlines routes. It will cover all popular domestic and international travel destinations, with a special focus on Japan and Thailand – the two most popular overseas destinations for Chinese visitors. According to the National Tourism Administration, around 130 million Chinese people travelled overseas in 2017, making Chinese the most enthusiastic travelers in the world.
The Booking.com-branded airplane, which is different from the normal A320 Airbus flown by Spring Airlines, has a Booking Blue exterior design with the brand logo, while the interior is decorated with inspiring Booking.com branding such as screenshots of the Booking.com APP and guest reviews. To provide a bonus to those passengers who travel on a Booking.com-branded airplane, a special discount code will also be available on the back of seats, allowing every passenger, to enjoy a 200RMB voucher to be used to after their stay on Booking.com.
Along with the debut of the Booking.com-branded airplane, Booking.com also offers all their property resources around the world to Spring Airlines consumers. By clicking on the accommodation page of the Spring Airlines official website (https://hotel.ch.com/default/BookingPage), all visitors will be able to choose and book from over 28 million listings on Booking.com. From a capsule hotel in Nagoya or an apartment in Osaka, to a hostel in Chiang Mai, Booking.com is well prepared to help you create a diverse travel experience.